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How to become From Overlooked to Overbooked—Master the Mature Skin Niche That Pays

I'm Just Like You — I've Done the Trial and Error, So You Can Fast-Track Your Success.
PMU Pivot Checklist Download
Program Order for best results: Avoiding Overwhelm
SET UP - Google my Business Profile
NOT COMPULSORY to view - See Rachael Bebes Salon & Spotify Playlists - Where the magic happens
Paper & Latex Submission
Let's Begin - SELF EVALUATION

The Pivot Starter Map
Pivot 1 - Define Your Path

PLEASE SET UP FIRST - Google my Business Profile (as it may take a week to go through)
Current Booking Situation Assessment: Where you are now.
Know your Competition: The easy Way to Find Your Unique Selling Point (USP)
Claim your Future Identity: Define Your Ideal PMU Business NOW
Postion your pricing for Success: Align Your Pricing with Your Value and Expertise.
You've made the Commitment: Now let's make the Transformation
PIVOT 2 - Perfecting your Technique

The Actual Practise: Where the new skill magic happens
Video 1 Overlap with a Single Prong Needle (watch when you have time)
Video 2 Overlap (with a 5rs)
BONUS - The Perfection Stage
QUIZ - Skill Based - Not hard just time to check in
QUIZ - Check in please - just a little one
New Skill Based assessment.mp4
PIVOT 3 - Plan to Succeed

Understanding the Mature Skin Needs: Deliver exceptional Results.
Master the messaging: Communicate Effectively with Baby Boomers.
Social Media Channels - FB is your place
Pivot 4 - The Art of Adaption

RESET - Mature Skin Myths & Challenges
RESET - The Consultation PIVOT - Managing Expectations
RESET - Mapping PIVOT: From Struggle to Strategy
RESET - Tattooing Pivot: from learning to LEADING
Have you RESET?
Needles & Pigments: Your Essential Guide in One Place
BONUS Lesson: Understanding Skin Types for Better PMU Results
QUIZ - RESET Check in, how are we going?
Pivot 5 - Crush it Daily.

Disclipline or Mindset: What comes first?
Quick & Proven Model Aquisition: Secure the Right Models with Ease and Confidence.
Overcoming: Fear of Failure, Imposter Syndrome and Self Doubt
Maximize Your Reach: Choosing the Right Social Media Channels for Mature Skin PMU
Referral Program - Mine as an example.
Building Loyalty: How to Keep Your Clients Coming Back
Are Free Consultations a Good Idea for Your PMU Business?
BONUS - How to get Positive reviews: all the time.
CHECKLISTS for Download

Latex for submission (rachael to review)
Competitor Research Chart
Example of Client notes to take at an appt
Consultation Process Checklist
Brow Mapping Checklist
PMU Tattooing Checklist Download
PMU Perfection stage Checklist
Phone Shortcuts to send to clients

Text replacement - the biggest time saver ever
PLAYBOOKS

Calculate your Eyebrow Costs and Profit
How to set up your Pixel on FB
Trial 'TIMELY BOOKING SOFTWARE' 2 months for free (after you 2 week trial)
Send this video about healing to your client on day 3.
The 5 Best After Care Products for Tattooed Eyebrows
Plan your Monthly Content Calendar
Conclusion -

You did it!!!

Competitor Research Chart

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